Leading Internet Provider AOL Germany Relies On SAND/DNA aCRM
SAND/DNA aCRM provided the platform for delivering key customer information such as profitability levels, loyalty profiles and product usage patterns. This allows AOL Germany to proactively measure the effectiveness of marketing campaigns and customer retention programs.
Deutsche Post Direkt Relies on SAND/DNA Analytics™ Data Management Platform for High-Performance Online Analysis of Prospects and Address Counting
Deutsche Post Direkt decided to adopt SAND/DNA Analytics from SAND Technology, on the basis of its superior performance and ease of use compared to other approaches. Because SAND/DNA Analytics requires no indexes or data schema design, all the data – down to the smallest detail – is immediately available for querying as soon as it is loaded. Also, the size of the database is much smaller than an equivalent relational data-base, yet it still allows for complex queries against any and all of the data fields.
SAND Technology Helps T-Systems Substantially Reduce Operating Costs
T-Systems uses SAND/DNA Analytics to analyze the behavior of users of its T-Com and Telekom online portals. This enables T-Systems to optimize their web portal content and eliminate barriers to easy navigation, encouraging customers to remain longer on the sites and more effectively providing them with the information they seek.
SAND/DNA aCRM and dunnhumby Insight Increases Tesco’s pool of loyal customers
Implementation of a system based on SAND/DNA has reduced analysis time from weeks down to just days, allowing resources to focus on getting valuable insight out of the data, rather than spend their time just managing it. These insights have resulted in better merchandising, optimized pricing strategies, more effective targeted promotions, and better tailored customer communications
SAND Technology Helps United Internet Media Put the Brakes on Rampant Data Warehouse Growth
United Internet AG eventually chose to implement the SAND/DNA aCRM solution incorporating the SAND/DNA Analytics and SAND/DNA Access products, mainly on the basis of its query speed and data throughput performance. Other considerations influencing the decision were SAND/DNA’s excellent ETL performance, advanced analytic capabilities and the anticipated low level of consulting requirements for implementatio of the solution.